Project Overview
Goal, Challenge, and Solution
1
Client Problem
Cakes by Neelo is a UK bespoke cake studio where the product is the emotion — weddings, birthdays, and milestone moments. Generic bakery advertising undersells that. The brand needed campaign creative that reads as premium and personal, so scrolling customers feel the craft before they ever see a price.
2
Our Solution
Execution delivered a set of campaign banners built on one consistent visual system — organic blob shapes, fine gold linework, generous space around the product photography, and a single unmissable Order Now call to action. The layout system is reusable, so new cake collections and seasonal pushes can ship without redesigning from scratch.
